The Lowdown | WEBSITE
Art Direction
Oktobor 
DraftFCB
Wanting to combat the rise in youth depression, the New Zealand Ministry of Health funded this multimedia website to help teenagers understand the disease. Celebrity avatars set in a Flash 3D Space brought familiar voices to stimulate participation. The site was introduced to public schools nation wide, where youth watch stories, express their opinions and contact counselors.
TECH SPECS
- » CMS : Flash/Silverstripe integration
- » Flash 3D
- » Greenscreen shoot
Art DirectionOktobor DraftFCBThis microsite was created in unison with the police recruitment campaign TVC. The campaign displayed the fact that police stories can be a lot more exciting than the average story of a printer jamming or lost email in the average job. The www.betterworkstories.co.nz microsite was placed as a splash page to the Police website to continue the campaign into the web realm.
TECH SPECS
- » Greenscreen shoot
- » Coded Behaviors
Ecycle Environmental called for a re-brand and new website as a result of the company's expansion into recycling more than retired Electronics. Working in an ever-changing market of waste recylcing, this site provides the visual communication needed on the surface while creating a flexible back-end to give Ecycle Environmental control over weekly promotions and up to date information.
TECH SPECS
- » CMS : Drupal
A youth education site, QTV focuses on scientific and environmental issues on a local and global scale. Aligned with the the QTV show, the website launched a new section each week accompanied by 4 flash game releases.
AWARDS
- » 1st place - TUANZ '06
The Barista@Home website was created on the brand idea that café coffee is a chore, filled with noise and long lines. The site was commissioned with the philosophy that one can make a perfect cup at home with Barista@Home coffee and knowledge provided on their online website. To keep the site fresh, a CMS back-end was built into the interactive magazine for continually updated promotions and barista tips.
TECH SPECS
- » CMS : Flash/Joomla integration
- » Interactive Magazine
- » Flash, After Effects animations
Tip Top Ice Cream's ideal enviroment was one entirely made of sweetness, so that is just what was created. The site was built on the rule that 'Everthing needs to be edible.' Yummy assets were created in collaboration with the TVC and the back end was built by Federation Media.
